ACTRESS Jennifer Metcalfe, best known for her long-serving role as Hollyoaks’ Mercedes McQueen, headed to Manchester Arndale this week to launch the shopping centre’s 2016 partywear campaign.
True to the festive season, sequins, velvet and lace were in store for the actress
The TV star took part in a series of fashion shoots and modelled various party looks for the Christmas season chosen by two prominent fashion bloggers; Irena Doc of Irena D World and Lauren Cokguler of Fashion Panic.
With a great eye for trends and personal style, the two Manchester-based bloggers turned their styling hand to dressing Jennifer in party-perfect outfits from Arndale stores, including popular party dress outfitters House Of CB and old faithful Next.
True to the festive season, sequins, velvet and lace were in store for the actress who has mastered the glamorous look both on and off screen.
Channelling sophisticated glamour, Lauren opted for a wine-coloured sequinned maxi dress from House Of CB (£129), and a dark green velvet jumpsuit from New Look (£39.99).
Irena picked out a range of curve-enhancing numbers for Jen, including a navy lace dress with see-through panels from Guess, and a green sparkle bodycon dress and black gothic lace dress with sheer sleeves – both from Next.
Looking stunning in her new outfits, Jen said: “It’s such a wonderfully glamorous time of year and it was really exciting to work with Irena and Lauren to create the best party looks for Christmas.”
Sue Boor, Head of Marketing at Manchester Arndale, said: “Party season is all about looking extra fabulous and so Jen was the perfect fit for our party wear campaign. Lauren and Irena did a fantastic job in picking out a range of different styles from our retailers to suit Jen’s curves.”
As part of its party wear campaign, Manchester Arndale has created a brand new fashion video highlighting some of the latest party wear looks available from its retailers - watch here
See Jennifer Metcalfe's other party looks below: