LONG established as one of the UK’s biggest online retailers, Manchester-based Boohoo.com has set its sights further afield with plans to launch a German website, as announced Tuesday 22 July.
Situated on Dale Street, the brand shows no signs of stopping when it comes to conquering the European market. Boohoo.com has already successfully launched French and Spanish versions of their site in late 2013 and 2014.
Boohoo.com's growing success beyond the UK is evident, with figures showing 35% of the company's total sales are from international customers.
Not wanting to exclude the world outside of Europe, Boohoo already cater to other international shoppers, offering the option to pay Euros, USA, Australian, Canadian and New Zealand dollars.
Boohoo.com
Boohoo.com's growing success beyond the UK is evident, with figures showing 35% of the company's total sales from international customers. Impressively, from February this year the retailer's overall sales figues are estimated at an admirable 109.8 million pounds.
The fashion retailer shows promising signs of continued growth, having gained plenty of momentum from 2012, noting a 130 percent revenue increase by 2013.
Going from a local north-west online store to worldwide accessible outlet has made an impressive watch.
The new German website is a natural expansion for the fast-fashion sellers and is expected to be equally successful as their other European ventures.
